It’s all about your reputation

It’s all about your reputation

When R.E.M. wrote Shiny, Happy People I’m sure they didn’t have reputation in mind, but it’s such a good description of what a great reputation is and does that I couldn’t resist mentioning it again! There are a couple of lines in the middle that resonate too:...
Flexible Facebook

Flexible Facebook

If you’re running a business having a Facebook Page is de rigeur! There are some people who will tell you that, if you’re selling to other businesses, you’re better off on LinkedIn – and there is some sense in that. But don’t overlook the value of Facebook. These are...
… every claim you stake …

… every claim you stake …

When you meet people networking or you’re networking online it’s usual that, at some point, you ask people ‘what do you do?’ Some people will answer with the industry they’re in, but people who are good at marketing will actually tell you what their clients get,...
… every claim you stake …

Stand out from the crowd

In business everyone has competition, so to get ahead of the pack you really have to stand out – and that can be difficult.  There are lots of ways you can stand out: Dye your hair green Drive around in really noticeable car Always wear the same colour –...
12 ways to get RAVEs

12 ways to get RAVEs

I created the RAVE acronym to help people to see the value of promoting their company – here are 12 tips to build your RAVE factor Reputation Check your online security – Facebook privacy settings, notifications from your various platforms and change...