The impact of your reputation in business development

The impact of your reputation in business development

In today’s information-soaked world one key factor stands out: reputation.  Whether you’re a small startup or a multinational corporation, the way your brand is perceived can significantly impact your ability to grow and thrive.  Reputation plays a pivotal role...
The 5 key ingredients for a website that works

The 5 key ingredients for a website that works

In the course of my work I look at a lot of websites and the majority of business websites have obviously had time and money invested in creating a functional and aesthetically pleasing designed site.  Unfortunately, the same level of effort and professionalism...
Fail to plan …

Fail to plan …

It’s that time of year when thoughts turn to a shiny new year and you start making plans (often called New Year’s Resolutions or the Annual Business Plan).  People who know me often hear me referring to them as ‘New Year’s Revolutions’ (with my tongue firmly in my...
What’s your style?

What’s your style?

There’s a cliché that denigrates ‘style over substance’.  While I agree that style should not be a substitute for substance, style is important. Your brand is about style – it tells people something about the kind of company you are, your approach to business and...
‘What’s the goss?’

‘What’s the goss?’

Everyone loves a bit of gossip – and, while women are usually up front with their interest in a good bit of gossip, men hold their own when talking about sport, business or anything else they’re interested in. So, what has gossip got to do with reputation? As soon as...